Ed Sheeran No.6 - Album Launch
The Hen's Teeth, Dublin
2019-07-12
Client
Warner Music Group
My Role
Interactive Artist
LED Screen Technician
Tags
Interactive
Tools Used
Notch
To mark the global launch of Ed Sheeran’s No.6 Collaborations Project, Warner Music Group commissioned an interactive installation that blended music, technology, and visual art. We created a large L-shaped LED screen wall, installed at Hen’s Teeth in Dublin, designed to immerse visitors in the album’s aesthetic. I helped develop the interactive component of the piece, using an array of Xbox Kinect sensors to create a touchless barrier in front of the LED wall. This allowed visitors to engage with a series of dynamic, responsive visual effects, each inspired by the themes and style of the No.6 album. The interaction was seamless, intuitive, and designed to work in a continuous loop alongside a full playthrough of the album. The experience transformed the space into a vibrant, tech-driven celebration of the release, complete with exclusive merchandise and atmospheric sound design. It became a standout activation, offering fans a unique and memorable way to connect with the music.
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Fergus O'Hagan
+353 86 071 3136
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